I’m Bimma, the voice of collabs. As the Founder and Creative Director at Collab Lab Marketing, I teach brands how to create collabs that inspire creators to never stop experimenting. 

In a decade, I've redefined sneaker marketing, propelling brands like Saucony Originals and Yeezy to global prominence and generating over $1.5 billion in business. My strategic leadership at Nike for Supreme, Stussy, and Yoon Ambush underscored my ability to drive innovation and growth.

Independently, I’ve partnered with giants like Amazon Music, Complex, and Converse, and have directly influenced culture through collaborations with Saucony that resulted in sold-out releases.

My work has garnered recognition from Complex, Footwear News, Black Footwear Forum, Adweek, and the Webby Awards, affirming my position as a leading in Collab Marketing.